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New Shape

Why did the shape of the crackers change?

While many loved our original shape's character, customer feedback showed demand for crackers better suited to entertaining, portion control, and dipping. To meet the growing demand and improve production efficiency, we have changed the shape of our

Are there any changes to the ingredients of the crackers?

No, even though the shape of the crackers has changed, we have not altered the original recipe or ingredients. You can expect the same high quality and deliciousness in every bite.

Are they still made in the same facility?

Yes, our crackers continue to be made at the same facility in Buffalo, NY, with our established quality controls and food safety standards. The new shape simply uses optimized equipment within our existing production environment to better serve our c

Can I still purchase the old cracker shape?

Our old cracker shape is no longer available. However, with our Bake-At-Home Cracker Mix, you can create your own Top Seedz crackers in any shape or thickness you prefer—thin, thick, irregular, or perfectly uniform!

Are they still gluten-free/vegan/nut-free?

Yes, absolutely! Our crackers are still gluten-free, vegan, and nut-free. The shape may be changing, but the quality and ingredients you love remain the same!

Is the new shape available online and in-store?

The new shape is available online and in select stores, with more locations coming soon!

Does this affect the nutritional content or ingredients?

Not at all - we've maintained the same recipe and ingredients. Only the shape has changed.

How many crackers now equal one serving?

Each serving of 6 Seed Crackers is six crackers, making tracking portions easier than varying sizes you’ve seen before. Each serving of Sea Salt Crackers is five crackers, making tracking portions easier than varying sizes you’ve seen before.

Will all flavors be available in the new shape?

Yes, we're rolling out the new shape across all of our crackers.

Does the new shape affect the cracker's shelf life?

Our shelf life is staying at 120 days.

Will the price change with the new shape?

No

Will they be packaged differently?

We've maintained our current packaging design to ensure your crackers arrive fresh and intact.

Will the package size/weight stay the same?

Yes

Are these made on different equipment than the originals?

While we've upgraded some equipment to meet the growing customer demand, they're made in the same facility with identical quality standards and the same team.